Saturday, May 11, 2013

THE FEMPIRE


The FEMPIRE began as an inside joke, a land where social equality prevails and sexism, racism, homophobia, and transphobia no longer exist.
We (Songbird and Serenity) became generals in the battlefield of social media. We spoke about the Fempire lovingly, longingly, and over time as the idea of the Fempire grew more appealing the fact that society seemed to be regressing, far from achieving this state of parity, increased our frustrations. It also increased our determination.
We decided to take a stand. The only way to make the Fempire a reality is through a revolution, thus the idea to engineer our very own revolution was born.


The Fempire has already taken root in cyberspace, namely this tumblr, our Twitter, and hopefully beyond, and we want to reach out to the world.  We plan to host spontaneous feminist events throughout New York City so stay tuned and if you think you have what it takes to join the ranks, send us a message! 

thefempire.tumblr.com

youtube.com user lefempire


Final Project

I made a video based on sketches related to the male gaze and it's effect on women.

I mention how the male gaze and a woman's portrayal in media is all inherited in our society.


Final project

My final project is focused on body image in advertising. People's appearances are very often sexualized and objectified in order to sell different brands. We see such examples everywhere on a daily basis - on TV, in the magazines, on the streets.
These type of ads are actually selling much more than just products. I use a lot of images from different countries (mostly USA and Russia) as an examples of negative and positive messages, and also a couple of TV commercials. My goal is to bring awareness to people, who are exposed to these ads and don't really think what it is all about, and how powerful they can be. My audience is people from 18 and up. It can be teens, students, adults, etc. I would like my parents to see it as well as my friends. I will upload it on Facebook, Vkontakte and on YouTube.

K-pop Issues

You might have never looked into K-pop, but I'm pretty sure you looked into Psy.
I grew up listening to K-pop since I was very little, and the quick transition in K-pop became very relevant to me. The good part of the transition is that many people around the world are becoming more interested in K-pop. The bad part is that K-pop is transitioning in a very sexualized way (particularly for female female artists/groups). K-pop's value in thinness and provocative style is rapidly catching on to the society that the younger generation in Korea is also valuing and reflecting weight and style as trendy. This is a major problem, and unless K-pop changes how it views and values music people will be affected by the social expectation. Overall, this video was created to advise the younger generations of Koreans in Korea, as well as new K-pop fans across the global, that they should be a bit more critical in the way that K-pop is impacting the way society views trends and images.


Reference

Girl's Generation - Oh! (M/V)
Girl's Generation - Genie (M/V)
Infinite - Man In Love (M/V)
NS Yoon G - If You Love Me (Music Bank 11/23/2012)
Son Dambi - Tears Falling Down (Music Bank 11/23/2012)
Spica - Lonely (Music Bank 11/23/2012)
Ailee - I'll Show You (Music Bank 11/23/2012)
Juniel - Bad Man (Music Bank 11/23/2012)
HyunA - Ice Cream (Music Core 11/24/2012)
HyunA - Ice Cream (M/V)
Jewelry - Look At Me (Inkigayo 10/21/2012)
Secret - Poison (Inkigayo 09/23/2012)
TVXQ - Catch Me (M/V)
Big Bang - Monster (M/V)
Psy - Gentleman (M/V)
Psy - Gangnam Style (M/V)
After School - Shampoo (M/V)
4minute - What's Your Name (M/V)


Riot Grrrl: Women Make Music

Throughout the semester, we have read and learned about women who have created movies, documentaries, and alternative media.  However, we have yet to learn about women who make music.  My final project focuses on women make music, specifically riot grrrl, a genre and movement that was very active during the 90’s.  Riot grrrls helped changed the "rules" and roles of who and who couldn't be on the stage
I have hosted the post on my music blog. Through this post, I hope to ease readers (and listeners) into the genre. This post will be the first of many series, looking at a genre, band, or artist, where I would write a brief primer on the subject, hopefully introducing it the masses (or whoever comes across my blog). 

My Blog: Revolting Sounds
Riot Grrrls: Through The Sound and Fur(rr)y

Sleater-Kinney - Modern Girl 

Brutal Beauty: Oops WE Did it Again

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'Brutal Beauty: Oops WE Did It Again' examines the affects that the media has had on American female icons in the entertainment industry, including Judy Garland, Marilyn Monroe, Whitney Houston and Britney Spears. Regardless of what you thi...nk of their professional work, the fact of the matter is that they all achieved massive levels of fame, felt enormous pressure to maintain that level of success, and went through personal struggles (psychological issues and/or addictions) which eventually overshadowed their careers. Garland, Monroe, and Houston all died before the age of 50. Living in the public eye with the never ending scrutiny of the masses drove these stars down tragic paths, which are all too familiar in the entertainment industry. Britney got lucky, but the tabloid industry is relentless when it comes to scrutinizing starlets. Unfortunately, it's not just tabloids who report scandalous stories though. Mainstream news uses such segments to draw in an audience and get people to buy papers. Mainstream media is all about profit. But if this continues who will be next? Lindsay Lohan? Amanda Bynes? When is enough, enough? We need to stop thinking like media hungry consumers and start thinking like compassionate citizens.

https://www.facebook.com/photo.php?v=10201283217505471


This is a story that we already know. A star is born, she works hard, becomes world famous, we build her up, and then the pressures of maintaining that level of success tears her down before our eyes. This is the story of little girls with big ambitions who never really got the chance to grow up and get to know themselves. After achieving international commercial success in the entertainment industry, Judy Garland, Marilyn Monroe, Whitney Houston and Britney Spears gained fans and harsh critics around the world.


 
 


 

In the entertainment industry, especially for females, there is enormous pressure to look perfect, to have the perfect body, and the most beautiful face, along with their talent. They have to keep up with demanding schedules and smile all the while.  In order to keep their bosses happy, these women were constantly pressured to represent and maintain a brand message, and keep up their public image. In having to always play a part, they ultimately forgot who they really were. This is a recipe for an identity crisis. In the case of these four women, who became international icons, the endless ever increasing pressures they faced lead to psychological issues as well as substance abuse, and in three out of these four cases, an early death.

There is something about the mystique of celebrity that intrigues fans and keeps them wanting more. The entire tabloid industry exists for this very reason. Often times what’s written about celebrities is gossip and speculation. Mainstream media in America focuses on sensationalism because the goal is to make a profit, to get people to buy that newspaper, magazine, or tune into that TV station. Regardless of the accuracy of what’s reported, however, one can imagine that having to constantly deal with rumors and paparazzi could drive a person crazy. In the entertainment industry, it is common knowledge that with fame comes a lack of privacy. Some say “it comes with the territory”. But when is enough, enough? Where do we draw the line?

 

History has shown us that being a star with lots of money does not guarantee a happy care free life. When these women remove their makeup and fancy jewelry, they are just regular human beings, with thoughts, feelings, and insecurities of their own. They’re stars, but we as consumers tend to forget that they’re people, just like the rest of us. The rest of us though, don’t live our lives under the microscope of the media. The mass media as well as consumers love to idolize these performers and then scrutinize their every move. History keeps repeating itself in these tragic stories of talented, successful women who lost themselves as a result of tremendous face.  Living in the public eye with the never ending scrutiny of the masses drove these stars down tragic paths, which are all too familiar in the entertainment industry.

Britney got lucky. But who’s next? Lindsay Lohan? Amanda Bynes? How many times are we going to watch a young talent die before our eyes? It's time we stop thinking like media hungry consumers, and start thinking like compassionate and concerned citizens.



Works Cited:

 

Get Happy: The Life of Judy Garland
by Gerald Clarke

 

My Story

by Marilyn Monroe with Ben Hecht
Foreword by Joshua Green

 

Goddess, The Secret Lives of Marilyn Monroe
by Anthony Summers

 

Fragments: Poems, Intimate Notes, & Letters by Marilyn Monroe
Edited by Stanley Buchthal and Bernard Comment

 

Good Girl, Bad Girl: An Insider’s Biography of Whitney Houston
by Kevin Ammons

 

Whitney Houston: The Unauthorized Biography
by James Robert Parish

 

The Exile of Britney Spears: A Tale of 21st Century Consumption
by Christopher Smit

 


 

Rolling Stone article “Britney Spears: Inside an American Tragedy”
by Vanessa Grigoriadis


 

Lynne Spears’ Court Statement regarding her daughter, Britney Spears in 2008


 

 

Video Clip Links:

 



 


Final Project: In Bloom


In Bloom


This semester has shown me how vulnerable young minds are to the influence of the media and how important it is for parents to teach their children that they can be whatever and whomever they choose. I know from personal experience, as I'm sure we all do, that specific roles that are created for you usually don’t leave you to be able to do much out of your societal "box." For this reason, I wanted to create a short documentary about the parents who are raising our youngest generation.

These interviews gave me an insight into the various factors that go into providing guidance and reassurance for children, especially with respect to gender roles and providing a sense of normalcy. In essence, you can say that I made this short film for myself. Its purpose was for me to learn, not only about what it takes to be a primary influence in someone’s life, but what it means to use your experiences to create a change in someone’s perception of the world. Small changes such as these are what will continue to create a more open-minded global community.





Work Cited


Alleyne, Richard. "Couple Raise Child as 'gender Neutral' to Avoid
Stereotyping."Telegraph.co.uk. The Telegraph, 20 Jan. 2012. Web. 20
Apr. 2013.



Frosch, Dan. "Dispute on Transgender Rights Unfolds at a Colorado
School."Nytimes.com. New York Times, 17 Mar. 2013. Web. 20 Apr. 2013.



Marks, Jaime, Lam Chun Bun, and Susan M. McHale. "Family Patterns of
Gender Role Attitudes." Ncbi.nlm.nih.gov. NIHPA, Aug. 2009. Web. 20
Apr. 2013.



Rudasill, Kathleen M., MD, and Carolyn M. Calahan, MD. "Gender
Stereotypes and Parenting." Education.com. Education.com, n.d. Web. 20
Apr. 2013.



Universtity of Notre Dame. “Child rearing practices of distant
ancestors foster morality, compassion in kids.” ScienceDaily, 22 Sep.
2010. Web. 20 Apr. 2013.